The RIBS test

A message succeeds when people remember it — when it sticks. This iscrucial not only to get press, but to raise funding from the best firms, hire the best people, and attract the best advisors. Getting strong press feeds all of these needs, too.

Valuable article on PR strategies for tech companies. Must read!


Posted

in

by

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *