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Tag: abtesting

The Rules of A/B Testing by Tyler Durden

1st Rule: You don’t talk about A/B Testing. Don’t tell your visitors they are part of an A/B test. It would contaminate the test and would make them feel awkward. Try to hide the test as much as you can. If you have redirects or URL parameters showing up, make them not too obvious to […]

2014-08-28

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Tag: abtesting

The Rules of A/B Testing by Tyler Durden